Welcome to the Shawlet

Step inside the Susan Shaw Chalet — the Shawlet — and transport to a slopeside escape featuring styles that glisten like freshly-fallen snow. Envelop yourself in a cozy throw by the fire and watch as falling snowflakes coat the branches of pines through the window. Indulge, perhaps, in a sparkling glass of champagne or a hot toddy to warm yourself from the inside out. Timeless jewelry for memories to be made in: these are the moments that Susan Shaw pieces are designed for.

For our first campaign of 2025, we find inspiration in the luxury and leisure of après-ski culture and the ski towns around the world that capture our hearts. We combed through vintage ski advertisements and archival photoshoots from the slopes to evoke a sense of nostalgia, retro charm, and winter wonder.

Like freshly fallen snow on the mountainside, refresh your 2025 jewelry box with timeless, head-turning styles that bring the après-ski lifestyle to your everyday. Featuring genuine materials like Mother-of-Pearl and Blue Lapis in frosty hues perfect for the season, our pieces make the perfect accompaniment to your warmest winter attire.

Whether you’re hitting the slopes this season or simply dreaming of winter adventures to come, we invite you to step inside the Shawlet and explore our latest campaign.